It’s a Bigger Splash For Dive Bomb Industries: Hooked 16% Conversion Teaming Up With WISER
Established over a decade ago, Dive Bomb Industries is a direct-to-consumer brand dedicated to elevate the waterfowl hunting experience. It designs finest gears on the market crafted by hunters, for hunters.
Let’s take a look at Dive Bomb Industries journey to improved conversions, increased AOV and pumped up sales through WISER Recommendation engine.
- Time period to use App
- Increase in conversion
- Increase is Sales
- Increase in AOV
- EGP Wiser Generated Sales
- Boost in customer engagement
‘We would absolutely recommend Wiser to anyone selling more than 20 products who
wants to help their customers be more informed and get more from their brand.’
About Dive Bomb Industries
Established in 2011, Dive Bomb Industries provides top-quality gear designed by waterfowl hunters for waterfowl hunters. Decoys, blinds, dry bags, hunting apparel, dog accessories, and essential field equipment are their speciality and every item is crafted with the hunter in mind. Our commitment to innovation ensures our products enhance your experience in the field. With the mission to make every hunt more enjoyable and successful they make superior gear and provide unmatched customer service.
Challenges Faced By Dive Bomb Industries
Despite their high quality product and reputation the brand faced several challenges in managing their online stores -
1: Navigational difficulty restricted customers to discover all products, the result, lower than expected average order value
2: With a diverse range of products it was difficult to cross sell complementary products to potential customers at point of sale.
3: Engaging customers and encouraging them for repeat purchase was also a hurdle as the store couldn’t offer discounts, bundles and seamless checkout.
Dive bomb industries knew they required a solution to surmount their obstacles and that’s when they realized the need of personalized recommendations and found the missing piece of the puzzle.
They approached WISER AI Powered Product recommendation App to overcome the obstacles to offer customized journeys for their shoppers and support their needs.
Let’s See How Dive Bomb Industries Dived In For 12% Increase in Sales Using Wiser
Strategic Placement of Frequently Bought Together Recommendation on Product Page (on top)
WISER’s Frequently Bought Together recommendation widget enables Dive Bomb Industries to showcase complementary products that shoppers typically purchase together. Now, it is easy for Dive Bomb to showcase products as a bundle so users can buy all the products in the bundle in just one click. They can also offer discounts there to attract more customers.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: The Frequently Bought Together feature of WISER encourages bundle purchases.
2: Customers get a complete hunting solution which in turn increases Average order value for Dive Bomb.
3: The store easily taps into customer behaviors insights and amplifies product discovery.
4: This feature unblocks the power of cross selling and optimizes the path to purchase.
Implementation of Post Purchase Upsell To boost OverAll Revenue
Dive Bomb Industries showcased personalized recommendations after the customers have completed their purchase. This strategy was implemented by leveraging WISER’s Post Purchase upsell feature
For instance, a customer purchased a decoy from Diven Bomb online store. After completing the purchase, the post-purchase upsell feature recommends related products, such as a blind or a piece of apparel that complements their new decoy. The products recommended are based on customers browsing behavior and history which are highly relevant and likely to of interest to the customer.
The aim of this feature is to compliment customers' purchase with the right products at the time when they are all set to do the final payment making them more receptive to adding extra to their cart.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: Truly ‘one click upsell’. No additional action is required, customers accepting the offer are charged immediately.
2: Item-to-item collaborative filtering through advanced AI-driven recommendation engines offers highly relevant and personalized products therefore increased average order value and more sales for the store.
3: Hyper personalized recommendations to customers made them feel valued. This fosters loyalty in them, making them repeat customers thus increasing conversions and driving sales further.
Smooth Checkout Experience with WISER Drawer Cart
When it comes to convenience, WISER slide cart drawer adds that ease to Dive Bomb Industries shopify store with its slide cart drawer. Revolutionizing the traditional shopping cart with a sliding cart interface, WISER made customer journeys smooth and enjoyable throughout.
A cart drawer is an off-canvas window that conveniently slides in and out every time a customer adds an item to their cart. Customers can see all important details about the products. They can add or delete the number of products in their cart and complete their purchase with one click instant checkout.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: No more scrolling back and forth to and from cart page to product page as this mini cart is always available right there where the shopper is.
2: This quick and smooth checkout enhanced dive bomb industries shoppers experience, reduced cart abandonment rate on their stores and ultimately led to increased conversions.
Checkout Upsell For More Sales and Satisfaction
Dive Bomb Industries focused on providing frictionless shopping experience to customers from browsing to checkout. Hence, why leave behind this one place in offering smarter experience to customers and drive sales even wiser.
Leveraging WISER’s checkout upsell recommendation the brands capitalize the purchase ready mind-set of shoppers by showcasing relevant product suggestions when they are about to complete the purchase and fulfilling the checkout formalities.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: No more scrolling back and forth to and from cart page to product page as this mini cart is always available right there where the shopper is.
2: This quick and smooth checkout enhanced dive bomb industries shoppers experience, reduced cart abandonment rate on their stores and ultimately led to increased conversions.
3: Wiser provides detailed analytics to track the performance of the checkout upsell, including metrics like revenue generated, conversion rates, and click-through rates. Thus helping the store to optimize strategies for maximum impact.
High Performing AI Based Recommendations on Collection Page
Dive Bomb Industries trusted the capability of WISER’s advanced machine learning algorithms that dynamically adapts to real time customer data and help presenting recommendations based on -
1: On-site browsing history, interaction and behavior
2: Changes in product pricing, assortment and orders
Using these data insights Dive Bomb industries effectively showcased highly relevant and timely recommendations on their collection page such as ‘you may also like’ ‘inspired by browsing’ ‘recommended for you’ and ‘complete the kit’
For instance, customers exploring hunting apparel were presented with related gear like field equipment and dog accessories.
The Results
1: Personalized suggestions helped customers easily find products. Moreover, tailored recommendations based on customers interest and likes drove more clicks and Dive bomb industries witnessed a boost in conversion rates.
Featured and Trending Products on Homepage
WISER helped Dive Bomb industries to designate specific collections of their trending/best selling/featured products and prominently display them on homepage.
Leveraging latest sales data and AI analytics by WISER, Dive Bomb set certain products as ‘trending’ enabling them to make their innovative products front-and-center for customers.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: Prominently newest and best selling products increased product discoverability for shoppers
2: Showcasing the most popular and high margin products to all the visitors on top of the funnel attracted more clicks and conversions on these product pages.
It’s A Bigger Splash For Dive Bomb Industries: Hooked 16% Conversion Teaming Up With WISER
Established over a decade ago, Dive Bomb Industries is a direct-to-consumer brand dedicated to elevate the waterfowl hunting experience. It designs finest gears on the market crafted by hunters, for hunters.
Let’s take a look at Dive Bomb Industries journey to improved conversions, increased AOV and pumped up sales through WISER Recommendation engine.
- Time period to use App
- Increase in conversion
- Increase is Sales
- Increase in AOV
- EGP Wiser Generated Sales
- Boost in customer engagement
‘We would absolutely recommend WISER to anyone selling more than 20 products who wants to help their customers be more informed and get more from their brand.’
About Dive Bomb Industries
Established in 2011, Dive Bomb Industries provides top-quality gear designed by waterfowl hunters for waterfowl hunters. Decoys, blinds, dry bags, hunting apparel, dog accessories, and essential field equipment are their speciality and every item is crafted with the hunter in mind. Our commitment to innovation ensures our products enhance your experience in the field. With the mission to make every hunt more enjoyable and successful they make superior gear and provide unmatched customer service.
Challenges Faced By Dive Bomb Industries
Despite their high quality product and reputation the brand faced several challenges in managing their online stores -
1: Navigational difficulty restricted customers to discover all products, the result, lower than expected average order value
2: With a diverse range of products it was difficult to cross sell complementary products to potential customers at point of sale.
3: Engaging customers and encouraging them for repeat purchase was also a hurdle as the store couldn’t offer discounts, bundles and seamless checkout.
Dive bomb industries knew they required a solution to surmount their obstacles and that’s when they realized the need of personalized recommendations and found the missing piece of the puzzle.
They approached WISER AI Powered Product recommendation App to overcome the obstacles to offer customized journeys for their shoppers and support their needs.
Let’s See How Dive Bomb Industries Dived In For 12% Increase in Sales Using Wiser
Strategic Placement of Frequently Bought Together Recommendation on Product Page (on top)
WISER’s Frequently Bought Together recommendation widget enables Dive Bomb Industries to showcase complementary products that shoppers typically purchase together. Now, it is easy for Dive Bomb to showcase products as a bundle so users can buy all the products in the bundle in just one click. They can also offer discounts there to attract more customers.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: The Frequently Bought Together feature of WISER encourages bundle purchases.
2: Customers get a complete hunting solution which in turn increases Average order value for Dive Bomb.
3: The store easily taps into customer behaviors insights and amplifies product discovery.
4: This feature unblocks the power of cross selling and optimizes the path to purchase.
Implementation Of Post Purchase Upsell To Boost OverAll Revenue
Dive Bomb Industries showcased personalized recommendations after the customers have completed their purchase. This strategy was implemented by leveraging WISER’s Post Purchase upsell feature
For instance, a customer purchased a decoy from Diven Bomb online store. After completing the purchase, the post-purchase upsell feature recommends related products, such as a blind or a piece of apparel that complements their new decoy. The products recommended are based on customers browsing behavior and history which are highly relevant and likely to of interest to the customer.
The aim of this feature is to compliment customers' purchase with the right products at the time when they are all set to do the final payment making them more receptive to adding extra to their cart.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: Truly ‘one click upsell’. No additional action is required, customers accepting the offer are charged immediately.
2: Item-to-item collaborative filtering through advanced AI-driven recommendation engines offers highly relevant and personalized products therefore increased average order value and more sales for the store.
3: Hyper personalized recommendations to customers made them feel valued. This fosters loyalty in them, making them repeat customers thus increasing conversions and driving sales further.
Smooth Checkout Experience With WISER Drawer Cart
When it comes to convenience, WISER slide cart drawer adds that ease to Dive Bomb Industries shopify store with its slide cart drawer. Revolutionizing the traditional shopping cart with a sliding cart interface, WISER made customer journeys smooth and enjoyable throughout.
A cart drawer is an off-canvas window that conveniently slides in and out every time a customer adds an item to their cart. Customers can see all important details about the products. They can add or delete the number of products in their cart and complete their purchase with one click instant checkout.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: No more scrolling back and forth to and from cart page to product page as this mini cart is always available right there where the shopper is.
2: This quick and smooth checkout enhanced dive bomb industries shoppers experience, reduced cart abandonment rate on their stores and ultimately led to increased conversions.
Checkout Upsell For More Sales And Satisfaction
Dive Bomb Industries focused on providing frictionless shopping experience to customers from browsing to checkout. Hence, why leave behind this one place in offering smarter experience to customers and drive sales even wiser.
Leveraging WISER’s checkout upsell recommendation the brands capitalize the purchase ready mind-set of shoppers by showcasing relevant product suggestions when they are about to complete the purchase and fulfilling the checkout formalities.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: No more scrolling back and forth to and from cart page to product page as this mini cart is always available right there where the shopper is.
2: This quick and smooth checkout enhanced dive bomb industries shoppers experience, reduced cart abandonment rate on their stores and ultimately led to increased conversions.
3: Wiser provides detailed analytics to track the performance of the checkout upsell, including metrics like revenue generated, conversion rates, and click-through rates. Thus helping the store to optimize strategies for maximum impact.
High Performing AI Based Recommendations On Collection Page
Dive Bomb Industries trusted the capability of WISER’s advanced machine learning algorithms that dynamically adapts to real time customer data and help presenting recommendations based on -
1: On-site browsing history, interaction and behavior
2: Changes in product pricing, assortment and orders
Using these data insights Dive Bomb industries effectively showcased highly relevant and timely recommendations on their collection page such as ‘you may also like’ ‘inspired by browsing’ ‘recommended for you’ and ‘complete the kit’
For instance, customers exploring hunting apparel were presented with related gear like field equipment and dog accessories.
The Results
1: Personalized suggestions helped customers easily find products. Moreover, tailored recommendations based on customers interest and likes drove more clicks and Dive bomb industries witnessed a boost in conversion rates.
Featured And Trending Products On Homepage
WISER helped Dive Bomb industries to designate specific collections of their trending/best selling/featured products and prominently display them on homepage.
Leveraging latest sales data and AI analytics by WISER, Dive Bomb set certain products as ‘trending’ enabling them to make their innovative products front-and-center for customers.
For Instance, Customers who are looking for a set of decoy are suggested related items like dry bags and blinds.
The Results
1: Prominently newest and best selling products increased product discoverability for shoppers
2: Showcasing the most popular and high margin products to all the visitors on top of the funnel attracted more clicks and conversions on these product pages.